South India’s Jewellery Prowess Shines at Hyderabad Jewellery Pearl & Gem Fair 2024, featuring over 200,000 designs 

• South India’s premier jewellery expo, HJF 2024, kicked off in Hyderabad, highlighting the region’s substantial influence, accounting for 40% of the country’s total jewellery demand.
• The expo supports India’s goal of achieving a Gems and Jewellery exports target of USD 75 billion (INR 6.2 lakh crores) by 2030.
• The event showcased an insightful panel discussion on the ‘Jewels of Empowerment: Daughter-in-Laws Illuminating Family Jewellery Legacies’, ‘Selling Jewellery to Gen Z; ‘Power of Young & Jewellery Legends of South India’, and Presentation on upcoming Jewellery Trends followed by a captivating fashion show spotlighting and awarding emerging talents and seasoned veterans.

Hyderabad (Telangana) [India], 8th June 2024:  The eagerly awaited 16th edition of the Hyderabad Jewellery Pearl & Gem Fair (HJF), organised by Informa Markets in India, launched at Hall 4, HITEX, Hyderabad. HJF 2024 stands out as a premier event, featuring over 350 exhibitors and showcasing more than 750 brands across a sprawling 120,000+ square feet of exhibition space. The expo is expected to attract over 8,000 trade buyers who are exploring an impressive array of more than 200,000 of the latest designs. As a catalyst for the industry’s growth, it supports India’s ambitious goal of increasing gems and jewellery exports to USD 75 billion (INR 6.2 lakh crores) by 2030, building on an impressive USD 40 billion (INR 3.3 lakh crores) achieved so far.

The grand opening of the spectacular event was honoured by the presence of Smt. J Parimala Hana Nutan, IPS Joint Commissioner of Police Administration, Hyderabad (TBC); Mr Mahender Tayal, President HJMA; Shri Kailash Charan Ji, President, Twin cities Jeweller Association; Mr Jagdish Pershad Varma, President, Telangana Bullion, Gem & Jewellery Federation; Mr. Mukesh Agarwal, Exhibition Convener, HJMA; Shri. Parasmal Ranka, President, Telangana Pawn Broker Jewellers Association; Shri Ashok Shermal Jain, President, Pot Market Jewellers Association; Mr. Sachine Jain, Regional CEO World Gold Council, India; Mr. Sumesh Wadhera, Managing Director, AOJ; Mr. Rajendra Jain, Managing Director, SVAR Group; Mr. Yogesh Mudras, Managing Director, Informa Markets India; Ms. Pallavi Mehra, Sr. Group Director, Informa Markets in India and Mr. Pankaj Shende, Group Director, Informa Markets India.

Speaking on the occasion, Smt. J Parimala Hana Nutan, IPS Joint Commissioner of Police Administration, Hyderabad (TBC) said “Hyderabad’s evolution into a major hub for the jewellery industry is remarkable. The city’s rich culture, welcoming people, and historical significance as the ‘City of Pearls’ make it an ideal location for the Hyderabad Jewellery Pearl & Gem Fair (HJF). Hyderabad’s strategic importance is evident, as it attracts businesses and investors not only for its cultural heritage but also for its safe and supportive environment. The city’s commitment to leveraging technology and innovation ensures a secure and prosperous setting for investment and growth. This event is cherished and recognized worldwide, symbolizing the unique blend of tradition and modernity that Hyderabad offers.”

Mr. Sachin Jain, Regional CEO World Gold Council India, said, “The early surge in buying activity underscores the potential for fruitful collaborations and innovative findings. It emphasizes the creativity present in this environment. HJF platform serves not only to exhibit products but also to exchange new ideas from various sectors. As we develop our businesses, we should turn to this event for inspiration and insight into improving customer service. It’s a chance to discover new concepts and cultivate beneficial partnerships.”

Shri Kailash Charan, President – Twin Cities Jewellers Association, said “The jewellery industry in Hyderabad, renowned for serving the Nizam of Hyderabad, sources the finest pieces globally. Known for its honesty and reliability, jewellery sold today can be bought back for two or three times its value after a few years. Originating from the legacy of the Nizam, this industry achieves significant turnover within a 1000 square feet space. Jewellery, whether gold, diamonds, or rubies, maintains its value over time. Pieces given to families 50 years ago can now be bought back for 20-30 times their original value. As Hyderabad grows, it attracts interest from across India, reinforcing its status as a global hub for gems and jewelry, epitomized by the Hyderabad Jewellery Pearl & Gem Fair (HJF).”

Mr. Mahender Tayal, President HJMA, said “The growth trajectory of HJF over the last 16 years stands as a testament to its remarkable journey, one that we’ve been privileged to witness as partners in this event. With a new venue and 350 exhibitors, including those from across India. Visitor numbers have exceeded 10,000, promising robust business opportunities and an impressive selection for attendees. With over 20 upcoming stores featuring lab-grown diamonds, we offer a diverse selection this year.” 

Shri. Jagdish Pershad Varma, President, Telangana Bullion, Gem & Jewellery Federation, said, “For the past 15 years, the Telangana Bullion General Foundation has been a cornerstone in driving the region’s development. With a surge in diverse designs and styles, fueled by an influx of talent from regions like Rajasthan and Kerala, Telangana’s jewellery landscape has flourished. This growth trajectory, marked by a shift towards lightweight designs and intricate diamond-studded pieces, reflects evolving consumer tastes and preferences. The increasing accessibility of diamonds has emerged as a driving force behind this transformation, reshaping the industry’s dynamics. This remarkable progress, showcased through events like Hyderabad Jewellery Pearl & Gem Fair (HJF), underscores Hyderabad’s swift ascent as a global jewellery hub.”

Ms. Hetal Vakil, Jewellery Designer, Educator, Manufacturer and Consultant, said “The focus on lightweight jewellery designs addresses the current challenge posed by rising gold prices, ensuring accessibility without compromising quality. Moreover, the industry’s response to the preferences of younger demographics, such as Gen Z and Millennials, is evident in the carefully curated designs. The growing prominence of lab-grown diamonds is noteworthy, with certifications guaranteeing transparency and authenticity for consumers. This market, alongside natural diamonds, caters to diverse budgets, highlighting the importance of transparency in consumer choices. This commitment to transparency and authenticity sets a high standard within the industry, fostering an environment of trust and innovation. With each edition, industry players continue to push boundaries, promising ongoing growth and opportunities for all stakeholders.”

Mr. Yogesh Mudras, Managing Director of Informa Markets in India, remarked, “The Gems and Jewellery industry in India, deeply rooted in our cultural heritage, is a vital economic force. It plays a key role in both consumption and export, with notable 15% growth in FDI equity inflows reaching USD 25.50 million in 2022-2023. Employing over 5 million individuals, this sector significantly contributes to the employment landscape. South India, with its substantial 40% share in gold jewellery demand, is a major player, supported by both organized retail and an extensive network of traditional goldsmiths. Events like Hyderabad Jewellery Pearl & Gem Fair continue to highlight India’s prowess in this sector.”

Mr. Mukesh Agarwal, Exhibition Convener, HJMA, said “The collective shift towards transparency and consumer-centric practices is palpable across all brands. Embracing challenges head-on, the industry is evolving to meet the changing needs and expectations of consumers. With gold prices on the rise, industry players are innovating, exploring alternatives such as silver and lab-grown diamonds to cater to diverse consumer preferences and budgets. Navigating challenges is intrinsic to business, from small-scale manufacturers to large scale. Yet, it is through adaptation and innovative solutions that we continue to thrive and succeed in this dynamic industry landscape”

Day 1 commenced with a panel discussion moderated by Mr. Sumesh Wadhera, focusing on the ‘Power of Young & Jewellery Legends of South India’. This engaging session provided valuable insights into the evolving landscape of the jewellery industry. The evening began with the enthralling first round of the fashion show, highlighting exceptional creativity. This was followed by the elegant second round featuring the timeless craftsmanship of South India’s jewellery legends. The event also presented awards to artisans and recognised their pivotal role in preserving tradition and innovation. Day 2 will focus on highlighting the empowering journey of daughters-in-law illuminating family jewellery legacies. A thought-provoking panel discussion, moderated by Hetal Vakil, will delve into the significance of these women in preserving and evolving cherished family traditions. Adding to the excitement, there will be an insightful jewellery trends presentation by Fashion Scoop, providing a glimpse into the latest innovations and styles shaping the industry.

HJF 2024 has received support from the Hitech City Jewellery Manufacturers Association (HJMA) and the Telangana Bullion Gems & Jewellers Federation (TBJA). Additionally, HJF extends its reach globally through its international partnership with the Hong Kong Jewellery & Gem Fair. Some key exhibitors participated are Abhay Pearls, Chintamani Gold, Dantara Jewellers, Kanchan Jewels, V S Gold to name a few. This edition of HJF has welcomed a diverse gathering of trade visitors from Andhra Pradesh, Telangana, Tamil Nadu, Maharashtra, Karnataka, Kerala, and neighbouring regions, creating a dynamic platform for networking, collaboration, and business growth in the jewellery sector.